COFE Cloud Case Studies
FiLLi
We are excited to have embarked on this journey with COFE Cloud as our partner in augmenting digital experience for our customers throughout our base. COFE’s cutting-edge technology enables us to provide seamless experience and becoming future ready.
Mohammad Ashraf, Brand Manager – FiLLi
FiLLi
Globally popular for its incredible tea, FiLLi joined hands with us for a custom experience and features for its customers. We crafted a seamless, scalable and integrated ecosystem for them including a mobile app, COFE mPoS & CMS
Challenges
Manual Operations: FiLLi was relying on traditional, manual processes for customer orders, payments, and loyalty programs, leading to growth issues.
Lack of Digital Presence: The absence of a customized mobile app limited their ability to engage with customers digitally and hindered their competitiveness in the market.
Customer Loyalty: The brand faced challenges in building and maintaining customer loyalty, as they lacked a structured, digital & integrated reward system.
The Solution
Our team implemented the COFE Cloud solution tailored to FiLLi's specific needs:
Mobile App for Customers:
A customized user-friendly mobile app was developed, providing customers with a seamless and convenient way to browse the menu, place orders, and make payments.
Innovative features such as QR Code, personalized recommendations, order tracking, and a user-friendly interface were incorporated to enhance the overall customer experience.
Back Office An intuitive management solution was created to empower the management with real-time insights into sales, customer data, and inventory management.
The back office allowed easy customization of various pages and the menu, enabling DAQ to adapt to changing customer preferences swiftly.
Unique Reward System:
A tailor-made reward system was integrated into the mobile app with POS to incentivize customer loyalty. Stamps åre awarded for each purchase, leading to exclusive discounts, free items, and personalized offers.
The reward system has proved to be a powerful tool in retaining existing customers and attracting new ones.
Gift Card and Wallet Functionality:
The COFE Cloud solution introduced a gift card system, allowing customers to purchase, redeem & share gift cards with friends and family.
Wallet was integrated, streamlining the payment process and offering customers a convenient and secure way to transact.
Inovative Features:
: The App comes packed with innovative features like customized onboarding, dynamic content management and Push notifications to keep customers informed about special promotions, discounts, and events, fostering engagement.
The Results
The implementation of the COFE Cloud solution led to significant improvements for Darat Al Qahwa
Operational Efficiency: The cafe experienced a notable increase in operational efficiency with the automation of order processing, resulting in faster service and reduced wait times.
Digital Presence: The mobile app provided Bean Harmony Café with a digital presence, allowing them to reach a wider audience and connect with customers on a new level.
Customer Loyalty: The unique reward system contributed to an increase in customer retention, as customers were motivated to return for exclusive benefits and promotions.<br
Financial Streamlining: The integrated payments, Apple Pay, gift card and wallet features streamlined financial transactions, reducing the reliance on cash and enhancing overall financial management.<br
Competitive Edge: Darat Al Qahwa has gained a competitive edge in the market, standing out as a modern and customer-centric coffee shop with innovative features.